UK-based start up called Rapportive has created an awesome Extension for Both Firefox and Google Chrome, which replaces the advertisement space in Gmail inbox with social media profile of the user whom you are interacting with, on that email.
Rapportive adds dynamic contact previews to Gmail complete with profile picture, brief bio and links to their various social networking profiles. Part social, part CRM, Rapportive also features a minimalist notes area directly under the social profiles section of the sidebar.
This is how It looks like
Security Privacy … an extension that can access my inbox ?
Yes, I understand your concern. Now, here is what readwriteweb.com has to say about the security or privacy aspect of this new plugin wonder.
You don’t need to give Rapportive your Gmail credentials, the service asks you to login via secure Google Federated Login, or OpenID. The startup doesn’t have access to your password, but it does access the contents of your email – that’s how it builds a service for you to use. Any browser extension has access to everything you do on the web, but I expect some people will feel a little nervous about installing a webmail related extension from a small company. I don’t think that concern is warranted enough to justify missing out on this awesome service. Source
According to Readwriteweb.com who were excited enough to ask their readers to “stop what you are doing and install this extension”, the new startup is building services making inbox as a platform.
I am sure that Google will Buy This Company Too
why you ask ?
1. This is an awesome service which will see thousands of followers in coming days.
2. Even though ads inside gmail inbox is not Google’s revenue system, Google will not be happy about users removing ads with the help of a simple extension. They will buy this company, and include this service in gmail without hurting their income source.
We will wait and See 
Now, you can go to http://rapportive.com and Install the extension.
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